Shopping for apparel specifically made for the outdoor winter elements can seem overwhelming, but we’ve put together a list of our favorite retailers in Vail that can outfit you once you’re here. Whether you’re looking for apparel to keep warm in the snow, make a fashion and everything in between, you options are endless – enjoy shopping!
Let’s start with the base layers! SmartWool, located in Lionshead, is a great first stop featuring Merino wool outdoor socks and breathable wood base layers that are sure to keep you warm and dry. Patagonia, with locations in Vail Village and Lionshead, as well as Helly Hanson, in Lionshead, are also brands known for their various levels of base layers.
Moving on to outwear, the layer that will make a statement and protect you while you’re enjoying a day on the mountain or just wandering the villages. The North Face, Marmot, Patagonia, Burton and Salomon each have free-standing stores in Vail Village and/or Lionshead, providing some of the most recognizable and popular winter apparel on the market. These “popular” brands can also be found in chain retailers in Vail, including Vail Sports, Christy Sports, Sun & Ski Sports and Charter Sports. Before deciding on the typical ski/snowboard outfit, be sure to take a look at Vail’s more unique winter apparel stores, and you may find something that surprises you! Retailers including Gorsuch, Pepi’s, Tommy Bowers and Fjallraven (all in Vail Village), as well as Outdoor Divas (in Lionshead), feature specialty brands, including many from Europe.
Be patient, take an afternoon or even a day, and explore Vail’s winter apparel shops!