
Vail "Life Is But A Dream" Photo Submission
Upload your photo!
We’re calling all photographers – amateurs and professionals alike – to submit images for potential use in Vail’s marketing materials.
What’s in it for you if selected? Photo credit, appropriate compensation, and bragging rights, of course.

What are we looking for?
As the Town of Vail embarks on its “Life Is But a Dream” campaign, we are looking for images that support our vision statement:
When you’re in Vail, the confines of reality are but a suggestion. The air feels fresher. Life feels lighter. And spirits are lifted to a new high. There is something magical happening in this valley.
You feel as if you’re the main character in a story. Just take a walk through the village down to the creek, and you’ll understand. It may seem surreal, but trust us, it’s just Vail.
There’s no denying that there is something special about this place, as if it exists specifically as a reminder to enjoy life. The best way to put it is when you’re here it feels like … Life Is But a Dream.
Image Direction & Guidelines
Images should be elevated, unique, fashion-forward, and show different perspectives.
Images should also reflect the concept of “dream,” but may approach it from different angles. These could include (but not limited to):
- Shifted perspectives
- Unique activities
- Serene/blissful/intimate moments
- Personal achievements
- Elevated feelings


Submit Your Photo
Fill out the form below for a chance to have your photography featured in Vail’s marketing materials. Please include your name in the file name of the photo.